Stop Guessing Where to Focus Your Marketing Efforts.

Join us for an interactive workshop to master the Marketing Funnel Framework and learn how to leverage AI to execute your plan - saving you time, energy and budget dollars.

Does marketing feel like a black hole for your time and budget?

As a small business owner or nonprofit leader, you wear every hat in the organization. You know you need to market yourself to grow, but with limited resources, it’s hard to know where to start.

  • Are you posting on social media without seeing results?

  • Are you overwhelmed by the number of marketing tasks on your to-do list?

  • Do you feel unsure about which strategies will actually move the needle?

When you don’t have a clear plan, you end up "throwing spaghetti at the wall" to see what sticks.

It’s time to stop guessing and start strategizing.

Mastering the Marketing Funnel Framework

Strategic Planning Meets AI Implementation

Wednesday, February 25th

1:00 PM – 3:00 PM

Spot Cowork (Henrietta, NY)

For this in-person workshop, we are merging high-level strategy with practical efficiency. You will walk away with a clear understanding of the Marketing Funnel Framework (Attract, Convert, Nurture, Close) and the exact tools to help you execute it.

We won't just talk about theory; we will show you how to leverage AI to fuel that funnel without sounding robotic. You’ll learn to streamline your content creation and protect your authentic voice, leaving with a sustainable roadmap that turns strangers into supporters and leads into clients - without the burnout.

Here’s what you’ll learn…

1. The Strategic Foundation

We will cut through the noise and focus on the four critical stages of the Marketing Funnel. You’ll learn exactly where to focus your energy to:

  • ATTRACT: Get the right eyes on your mission or services.

  • CONVERT: Turn casual visitors into interested leads.

  • NURTURE: Build trust and authority consistently over time.

  • CLOSE: Invite them to work with you (or support your cause) without feeling "salesy."

2. The AI Advantage

Once you have the strategy, you need the speed. We will demonstrate:

  • How to use AI to generate endless content ideas that align with your specific funnel.

  • The secret to writing prompts that protect your unique brand voice.

  • How to do more with your limited time and budget.

Taking a workshop with Kristi helped me to understand how to use the tools I have to streamline my marketing process in a way that works for me and for my clients! Her strategies made what once felt like a totally overwhelming aspect of my business feel not only manageable but enjoyable and doable. Would definitely recommend!
— Meg Tyo

Event Details

WHO IS THIS FOR?

  • Small to Midsize Service-Based Business Owners who need a reliable system for client acquisition.

  • Nonprofit Leaders looking to stretch their marketing budget and engage donors more effectively.

  • Solo-Business Owners who want to stop spinning their wheels and start executing with confidence.

THE LOGISTICS:

Date: Wednesday, February 25th

Time: 1:00 - 3:00 PM ET

Location: Spot Cowork (21 Goodway Drive, Henrietta, NY 14623)

Investment: $47 (Includes 90 minutes of instruction with Q&A, networking time and light refreshments.)

Save your seat today and learn how to turn content creation from a chore into a streamlined process!

Meet Your Instructor

Kristi Mitchell

Marketing Strategist & Consultant

Kristi Mitchell is a Strategic Marketing Consultant, specializing in working with service-based business owners who have relied on referrals and word-of-mouth to get to where they are today. Kristi believes that the number one reason business owners don't see results is because they are lacking a marketing strategy. 

By working with 100+ business owners, she’s found that too many businesses limit their growth and impact because they feel marketing is too complicated. Kristi believes that marketing should never be the thing that holds you back from being successful in business. Kristi brings an MBA, 10+ years of corporate marketing experience, 7+ years of running her business full-time and a drive for continual learning to her client work.

Leave with a Roadmap, Not Just Notes.

Stop wondering if your marketing is working. Join us at Spot Cowork and build a strategy that fits your business, your budget, and your schedule.